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	<title>The Knowledge For Thirst</title>
	<atom:link href="http://www.knowledgeforthirst.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.knowledgeforthirst.com</link>
	<description>Soda reviews, juice reviews, beverage reviews, a beverage-centric website by two gentlemen who really enjoy juices and sodas.</description>
	<pubDate>Thu, 26 Aug 2010 19:38:36 +0000</pubDate>
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		<title>Judaism &#038; The Acquired Taste of Cel-Ray</title>
		<link>http://www.knowledgeforthirst.com/2009/judaism-the-acquired-taste-of-cel-ray/</link>
		<comments>http://www.knowledgeforthirst.com/2009/judaism-the-acquired-taste-of-cel-ray/#comments</comments>
		<pubDate>Fri, 16 Jan 2009 01:28:20 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[asides]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=495</guid>
		<description><![CDATA[A good article about Cel-Ray, at Nextbook. Do all religions have their own special beverages? I wonder. Imagine what a funny list we could make, if we were so inclined. But we&#8217;re not.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.nextbook.org/cultural/feature.html?id=2575">A good article about Cel-Ray</a>, at Nextbook. Do all religions have their own special beverages? I wonder. Imagine what a funny list we could make, if we were so inclined. But we&#8217;re not.</p>
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		<title>Monster M-80 Mixxd Khaos Assault</title>
		<link>http://www.knowledgeforthirst.com/2008/monster-m-80-mixxd-khaos-assault/</link>
		<comments>http://www.knowledgeforthirst.com/2008/monster-m-80-mixxd-khaos-assault/#comments</comments>
		<pubDate>Fri, 19 Dec 2008 04:03:59 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[energy]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=486</guid>
		<description><![CDATA[I am so tired these days Josh, what is the deal. I KNOW you think it&#8217;s just a symptom of my depression, but does it have to be that? Is any misalignment from the norm automatically attributable to depression? And besides isn&#8217;t being tired the norm so who are you to cast aspersions? I figure [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.knowledgeforthirst.com/wp-content/uploads/2008/12/monster.jpg"><img class="right alignright" title="monster" src="http://www.knowledgeforthirst.com/wp-content/uploads/2008/12/monster.jpg" alt="" width="150" height="300" /></a>I am so tired these days Josh, what is the deal. I KNOW you think it&#8217;s just a symptom of my depression, but does it have to be that? Is any misalignment from the norm automatically attributable to depression? And besides isn&#8217;t being tired the norm so who are you to cast aspersions? I figure my being so tired all the time is just due to the pain of living or whatever. Life went septic at some point in the past year, with the nuclear money and American realpolitik and the blogger-on-blogger pout-a-thons. It&#8217;s a lot for one person. It&#8217;s a lot for <em>all of us</em>.</p>
<p>On top of which, there&#8217;s never been so much to stay awake for! The internet! Josh! Facebook is hell of calling my name at 11 o&#8217;clock every night. People have statuses: attention must be paid. Some dudes are posting covers of Red House Painters songs to YouTube: I need to be there to offer discouragement. Messrs <a href="http://www.kottke.org">Kottke</a> and <a href="http://www.daringfireball.net">Gruber</a> are posting <em>links</em>, for real, like EVERY DAY. What happens if I don&#8217;t click on them? I don&#8217;t want to find out, and neither do you. It&#8217;s a wonder I get any sleep at all. I should be lauded.</p>
<p>My primary caffeinatory vehicle remains coffee. I find that one cup a day is about all the gut can manage, but that&#8217;s enough to get me through most of the morning. Awesome! Great job everyone, let&#8217;s go home. But what&#8217;s this? There&#8217;s more to the day, turns out. Is Google to blame, somehow?</p>
<p>Back in the days I would reach to <a href="http://www.knowledgeforthirst.com/2006/red-bull/">Red Bull</a> for the assist, but it&#8217;s a tongue-stab of a flavor, best left to youthful risk-embracers. Then I think I was on Rock Star for a while? Did I review it? Quick check of the <a href="http://www.knowledgeforthirst.com/archives/">archive</a> says Negatory, so I guess that period of my life can&#8217;t truly be said to exist.</p>
<p>So it&#8217;s been with great interest that I&#8217;ve turned to the more juiced-out energy drinks lately. Don&#8217;t the silver foxes at Metamucil recommend <a href="http://www.metamucil.com/drmetamucil/products/mixers.shtml">mixers</a> for their fine product? Why should my taurine, glucose, guarana, ginseng, <a href="http://en.wikipedia.org/wiki/Nicotinamide">niacinamide</a>, <a href="http://en.wikipedia.org/wiki/Carnitine">l-carnitine</a>, <a href="http://en.wikipedia.org/wiki/Inositol#Function">inositol</a>, and <a href="http://en.wikipedia.org/wiki/Glucuronolactone">glucuronolactone</a> arrive any differently.</p>
<p>I&#8217;ve had all the versions of juice-infused <a href="http://www.monsterenergy.com/">Monster</a> recently. I can&#8217;t precisely recall which one was which and I&#8217;m 90% sure it won&#8217;t end up mattering, at least on this plane of existence. One is sort of orange drink-y? I think? One has pineapple, definitely. One is purple. I think I liked that one the least. The other one, I don&#8217;t know. I want to say reddish? But more like the idea of red than the flavor. The marketing concept. Anyways.</p>
<p>The point is I&#8217;m here, awake. <em>Updating my website. Participating in the online dialogue. Generating content.</em> Offering all of you who are still sitting in front of your monitors at this late hour justification for doing so. I am now free of my obligations for the evening; who knows where the internet will take me next. My bed is cold but my laptop is warm. There&#8217;s a Netflix queue to reorganize. There are female celebrities struggling to retain some shred of <a href="http://thesuperficial.com/fastsearch?tag=upskirt&amp;blog_id=1">dignity</a> as they emerge from cars. There is music to steal from bands I wouldn&#8217;t want in my house, and high-poly photographs of meals I&#8217;m not interested in eating. I&#8217;m up, let&#8217;s freaking do this.</p>
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		<title>Pepsi Allegedly Delivers</title>
		<link>http://www.knowledgeforthirst.com/2008/pepsi-allegedly-delivers/</link>
		<comments>http://www.knowledgeforthirst.com/2008/pepsi-allegedly-delivers/#comments</comments>
		<pubDate>Mon, 15 Dec 2008 16:16:51 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[asides]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=484</guid>
		<description><![CDATA[But if they&#8217;re not going to deliver the random stuff that&#8217;s hard to find at every single grocery and gas station in town, I&#8217;m not 100% sure what the point is. Yes this is another veiled reference to Baja Blast, so what.
]]></description>
			<content:encoded><![CDATA[<p>But if they&#8217;re not going to <a href="http://refreshingdeliveries.com/">deliver the random stuff that&#8217;s hard to find</a> at every single grocery and gas station in town, I&#8217;m not 100% sure what the point is. Yes this is another veiled reference to Baja Blast, so what.</p>
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			<wfw:commentRss>http://www.knowledgeforthirst.com/2008/pepsi-allegedly-delivers/feed/</wfw:commentRss>
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		<item>
		<title>Promoting Beverage Science</title>
		<link>http://www.knowledgeforthirst.com/2008/promoting-beverage-science/</link>
		<comments>http://www.knowledgeforthirst.com/2008/promoting-beverage-science/#comments</comments>
		<pubDate>Wed, 05 Nov 2008 03:44:53 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[asides]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=482</guid>
		<description><![CDATA[The folks at Second Rate Snacks are doing top notch work in the field of Beverage Research, offering insightful analysis on topics such as &#8220;Mello Yello vs Mountain Dew&#8221;, &#8220;Fresca vs Squirt,&#8221; and &#8220;Sunkist vs Fanta vs Crush.&#8221; This is exactly the kind of scientific inquiry that is going to put America back on top.
]]></description>
			<content:encoded><![CDATA[<p>The folks at Second Rate Snacks are doing top notch work in the field of <a href="http://secondratesnacks.com/category/drinks">Beverage Research</a>, offering insightful analysis on topics such as &#8220;Mello Yello vs Mountain Dew&#8221;, &#8220;Fresca vs Squirt,&#8221; and &#8220;Sunkist vs Fanta vs Crush.&#8221; This is exactly the kind of scientific inquiry that is going to put America back on top.</p>
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			<wfw:commentRss>http://www.knowledgeforthirst.com/2008/promoting-beverage-science/feed/</wfw:commentRss>
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		<item>
		<title>What a total verve</title>
		<link>http://www.knowledgeforthirst.com/2008/what-a-total-verve/</link>
		<comments>http://www.knowledgeforthirst.com/2008/what-a-total-verve/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 14:35:07 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[asides]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=480</guid>
		<description><![CDATA[I had one of these the other day. I might review it, might not. The point I want to make is that the website really stresses me out for some reason. I don&#8217;t know if it&#8217;s the confusing flash interface or the ultra-hype techno assault, but the panic attacks that ensue definitely provide accurate synaesthesia [...]]]></description>
			<content:encoded><![CDATA[<p>I had <a href="http://www.verve.com/">one of these</a> the other day. I might review it, might not. The point I want to make is that the website really stresses me out for some reason. I don&#8217;t know if it&#8217;s the confusing flash interface or the ultra-hype techno assault, but the panic attacks that ensue definitely provide accurate synaesthesia for the effects of the beverage.</p>
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		<title>In Soviet Russia, Pepsi Whatever Whatever</title>
		<link>http://www.knowledgeforthirst.com/2008/in-soviet-russia-pepsi-whatever-whatever/</link>
		<comments>http://www.knowledgeforthirst.com/2008/in-soviet-russia-pepsi-whatever-whatever/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 14:31:03 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[asides]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=478</guid>
		<description><![CDATA[Some Russian variations on the new Pepsi logo.
]]></description>
			<content:encoded><![CDATA[<p>Some <a href="http://englishrussia.com/?p=2125">Russian variations on the new Pepsi logo</a>.</p>
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			<wfw:commentRss>http://www.knowledgeforthirst.com/2008/in-soviet-russia-pepsi-whatever-whatever/feed/</wfw:commentRss>
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		<item>
		<title>Radiopaque Smoothie EXCLUSIVE</title>
		<link>http://www.knowledgeforthirst.com/2008/radiopaque-smoothie-exclusive/</link>
		<comments>http://www.knowledgeforthirst.com/2008/radiopaque-smoothie-exclusive/#comments</comments>
		<pubDate>Tue, 28 Oct 2008 02:11:35 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[smoothie]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=472</guid>
		<description><![CDATA[
So this is happening.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.knowledgeforthirst.com/wp-content/uploads/2008/10/barium-sulfate.jpg"><img title="barium-sulfate" src="http://www.knowledgeforthirst.com/wp-content/uploads/2008/10/barium-sulfate-225x300.jpg" alt="" width="225" height="300" /></a></p>
<p>So this is happening.</p>
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		<title>New Pepsi Designs</title>
		<link>http://www.knowledgeforthirst.com/2008/new-pepsi-designs/</link>
		<comments>http://www.knowledgeforthirst.com/2008/new-pepsi-designs/#comments</comments>
		<pubDate>Fri, 24 Oct 2008 18:30:06 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[asides]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=470</guid>
		<description><![CDATA[Josh I know you were ready to make the new Coke designs your special girlfriend for a while back there, so I wondered if you had opinions on the new Pepsi stuff they&#8217;ve been talking about at Brand New. Like here and here and here.
It&#8217;s interesting that Pepsi is trying to reinvent their look by [...]]]></description>
			<content:encoded><![CDATA[<p>Josh I know you were ready to make the new Coke designs your special girlfriend for a while back there, so I wondered if you had opinions on the new Pepsi stuff they&#8217;ve been talking about at Brand New. Like <a href="http://www.underconsideration.com/brandnew/archives/pepsi_new_bottles.php">here</a> and <a href="http://www.underconsideration.com/brandnew/archives/pepsi_revealed_sort_of.php">here</a> and <a href="http://www.underconsideration.com/brandnew/archives/the_new_pepsi_challenge_guess.php">here</a>.</p>
<p>It&#8217;s interesting that Pepsi is trying to reinvent their look by pushing it in new and different directions, whereas Coke seems to be simplifying and looking backward. What does it all mean, I wonder.</p>
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		<title>Mysterious Amazing Mexican Beverage</title>
		<link>http://www.knowledgeforthirst.com/2008/mysterious-amazing-mexican-beverage/</link>
		<comments>http://www.knowledgeforthirst.com/2008/mysterious-amazing-mexican-beverage/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 19:09:18 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[asides]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=464</guid>
		<description><![CDATA[Sweet Mary McCree, this drink sounds amazing. Fresca + Tequila? I will buy.
]]></description>
			<content:encoded><![CDATA[<p>Sweet Mary McCree, <a href="http://smartblonde.tumblr.com/post/55480545/i-hung-out-at-my-friend-akcels-house-on-saturday">this drink</a> sounds amazing. Fresca + Tequila? I will buy.</p>
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		<title>Sonic Peanut Butter Fudge Shake</title>
		<link>http://www.knowledgeforthirst.com/2008/sonic-peanut-butter-fudge-shake/</link>
		<comments>http://www.knowledgeforthirst.com/2008/sonic-peanut-butter-fudge-shake/#comments</comments>
		<pubDate>Fri, 17 Oct 2008 03:07:36 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
		
		<category><![CDATA[personal history]]></category>

		<category><![CDATA[shakes]]></category>

		<guid isPermaLink="false">http://www.knowledgeforthirst.com/?p=449</guid>
		<description><![CDATA[Josh. It occurs to me, as perhaps it has to you, that in order to be an expert reviewer of things, one must excel at separating the element under consideration from the circumstances under which it was considered. Which is to say that a good review is one that separates the object from the experience.
In [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://99w.com/evilsam/ff/sonic.htm"><img class="right" title="sonic" src="http://www.knowledgeforthirst.com/wp-content/uploads/2008/10/sonic.jpg" alt="" width="300" height="192" align="right" /></a>Josh. It occurs to me, as perhaps it has to you, that in order to be an expert reviewer of things, one must excel at separating the element under consideration from the circumstances under which it was considered. Which is to say that a good review is one that separates the object from the experience.</p>
<p>In this way, John Lahr, writing in the New Yorker, is able to recognize Liev Schreiber&#8217;s bravura performance in <em>Cymbeline</em> for what it is: <em>nakedly emotional</em>, a phrase that has nothing to do with the fact that Lahr received an &#8220;Off-Broadway Obie&#8221; from his 19 year-old P.A. in the back row during the third act.</p>
<p>Or, to put it in language a bit closer to your vernacular: when we used to drink Country Kwencher Boone&#8217;s Farm every Friday night down in your mom&#8217;s basement, the fact that your older brother kept calling me a fag for not agreeing to arm wrestle him in no way colored my ability to cherish the time you and I spent together.</p>
<p>The truly accurate review is the product of a culture of calipers and hairnets: delimit the stimuli and disregard outlier emotions. Equality in pursuit of objectivity. Every new experience approached as though it were a <a href="http://achewood.com/index.php?date=07212004">Sanitaco</a>. I believe there is value in the cultivation of this ability, and I&#8217;m glad there are people who do it, but I don&#8217;t think I need to tell you I have no interest in living my life that way.</p>
<p>Josh, I&#8217;ve been really stressed and sad lately. I know you could tell from my <a href="http://www.knowledgeforthirst.com/2008/cherry-coke-zero/">last post</a>, and the sob-choked messages I leave on your voicemail every night around 2 AM, which you do not return, but I know that&#8217;s just your way of helping me remain strong by teaching me to lower my expectations.</p>
<p>So the other night, after another long day of being stressed about work and the environment and the political and economic situations and the near-constant threat of zombie attack, we decided to skip our family&#8217;s normal evening routine, and threw everyone in the car for a trip to Sonic.</p>
<p>It was suddenly fall in the Midwest, and it was one of those evenings where the setting sun was so immense and red that you can&#8217;t help but realize that we are hurtling through space. We got to Sonic, pulled in and ordered, and the car hop waitron brought out our drinks. I of course got to do my thing where I taste one sip of whatever everyone else in the car has ordered, despite their objections. This is not hegemony; it is science. As I vowed to you when we first started this site, I am a bevpert first, a decent human being second.</p>
<p>Like I mentioned up above, I ordered the Peanut Butter Fudge shake. You know, as well as anyone, my thing about dairy, but careful application of sugar and dairy can greatly dull the pain of living. Penicillin is made of mold, and sometimes the things that are best for us are the things that are worst for us.</p>
<p>So I sat there in the car with my family at the Sonic in the cornfields, and we all had our drinks, and the sky grew dark and the neon lights blinked on. There were other families there, talking and laughing. We had the windows open, and there was a sense that this would be one of the last warm nights of the season. We watched the stars and planets coming out over the fields, and the trains hurtling past on their way to the cities.</p>
<p>And here is my review: everything about that evening was amazing, and just exactly what I needed from the universe that day. And I wished everyone I loved could experience this, in whatever way would hold the most meaning for them: this overwhelming appreciation for being in a certain place, at a perfect moment, with the people who are most important in your life. I hope this happens for you, if it hasn&#8217;t already. It was amazing. I can&#8217;t tell you. It was amazing.</p>
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